Interview: Adobe Director of Video Project Management Bill Roberts
1月时坐下来与Bill Roberts讨论影响视频专业人士Adobe Creative Suite未来方向的趋势, 包括3D的衰落, 4K的兴起, 第二屏幕观看. 其他话题包括Creative Cloud的发展，以及Apple Final Cut Pro X的发展轨迹.
最近, 我和比尔·罗伯茨聊了聊, Adobe's Director of Video Project Management, 关于影响视频专业人士Creative Suite未来方向的趋势, which should see another significant release around mid-2013, based on Adobe's 12–18-month release cycle. 你可能会怀疑, the conversation veered into topics like the success of the Creative Cloud, 和Apple Final Cut Pro X.
Adobe Director of Video Project Managament Bill Roberts
3 d vs. 4K
SMP: What trends do you see driving the next few releases of the Creative Suite?
罗伯茨: 首先想到的是采用高帧率4K格式进行获取. Adobe just finished exhibiting at 国米蜜蜂 in Japan, which is similar to NAB here in the States. There we showed 4K workflows with JVC and Sony.
It's pretty clear that the 3D craze for the home is dying down. Panasonic recently announced that they were dropping their 3D TV sets, while Sony announced that they were rolling out 4K sets. 日本已经准备好了向4K的转变，因为他们很早就采用了高清，当时它是基于磁带的格式驱动的. When these producers move to 4K, they'll need a file-based workflow, which we first added to CS6 via Adobe Prelude. 许多来到国米蜜蜂展台的制作人都对《百家乐软件》和我们的4K支持感到非常兴奋.
SMP: How will this drive CS6 development?
罗伯茨: 幸运的是, 因为我们设计的所有产品都优化了原生格式的编辑，无论帧大小或帧速率如何, it's simple to add support for most new 4K formats as vendors release them. We just tell our users they need faster hard drives.
第二屏幕体验
SMP:你认为还有哪些大趋势会影响Creative Suite的发展?
罗伯茨: 我们认为有趣的是，奥运会是如何真正让人们关注第二屏幕体验的. 英国广播公司(英国广播公司), which is one of our strategic customers, 并将2012年奥运会作为一个转折点，发表技术声明，创造强大的第二屏幕体验.
They tracked viewership through the day, 发现白天的主要消费平台是电脑, 通勤时用手机，晚上在客厅的大屏幕电视旁边用平板电脑看电视. 观众希望在大屏幕上观看现场直播，并使用第二个屏幕来赶上现场直播.
Data from 英国广播公司 blog post on Olympic viewing.
They also liked the greater selection offered online, which incorporated up to 24 different streams, and features like chapter marking, which allows viewers to revisit content like Usain Bolt's 100m win, 点击13,000倍.
英国广播公司(英国广播公司)'s overall numbers were staggering—他们报告了5500万个全球浏览器和1200万个设备请求，以及1.06亿个跨平台的视频请求. If all the video that was watched was viewed consecutively, 要除以7,需要一千年才能完成. NBC has honed their second screen-experience dramatically over the years, particularly with Sunday Night Football, which is designed to augment--not replace--the TV viewing experience.
Adobe has been pounding the multiscreen drum for a while now; as you know, we added many mobile-oriented presets to CS6, 加上平行H.264 encoding when rendering a single source file to multiple renditions. So what we saw around the Olympics both in the UK and US was a nice validation. So look for more presets and encoding efficiencies in future versions.
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